HAVAS Red Strengthens East African Presence with the Launch of HAVAS Red Kenya

This rebrand positions the Kenyan arm of the global communications network within HAVAS Red, HAVAS’ award-winning global PR, social and influencer micro-network.

This evolution aligns with HAVAS Red’s growing footprint across the continent, following its expansion into South Africa in October 2023 and more recently into Côte d’Ivoire in April 2024.

With today’s announcement, HAVAS Red strengthens its East African presence and continues its mission to blend local insights with global expertise to deliver powerful, culturally resonant communications.

“We’ve been proud to operate in Kenya for several years as HAVAS PR, and this transition to HAVAS Red marks an exciting new chapter in our journey,” said James Wright, Global CEO of HAVAS Red and Global Chairperson of the HAVAS PR Network.

“Africa is one of the most dynamic and high-potential regions for our business, and Kenya is at the heart of that opportunity. This rebrand reflects our long-term commitment to deepening our impact across East Africa.”

Phyllis Kinyanjui has been appointed as the Managing Director of HAVAS Red Kenya. She brings a robust background in strategic communications and public affairs, with a strong track record of helping brands navigate the intersection of culture, community, and business impact.

“At HAVAS Red Kenya, we are building on a strong legacy and entering a bold new phase,” said Phyllis Kinyanjui.

“Our goal is to craft powerful, purpose-driven stories that are grounded in local culture and relevant on a global stage. We understand the region, and we’re passionate about helping our clients make meaningful connections here.”

HAVAS Red’s presence now spans 21 markets, including Australia, China, Côte d’Ivoire, France, Germany, Greece, Italy, the Middle East (U.A.E., Saudi Arabia, Oman), the Philippines, South Africa, Spain, U.K., U.S., Vietnam — and now, a revitalised presence in Kenya and Nigeria.

“Kenya has always been a key market for HAVAS Africa,” added Provit Chemmani, CEO of HAVAS Africa. “This rebrand brings new energy, global resources, and strategic solutions that will help our teams and clients to scale new heights. We are thrilled to have leaders like Phyllis and our Nairobi office guiding this next phase of growth.”

HAVAS Red has received global acclaim, including being named Global Midsize Agency of the Year and EMEA Midsize Agency of the Year by PRovoke Media in 2024. The network has delivered award-winning campaigns for brands such as Tourism Tasmania, adidas, Coca-Cola (Coke Studio), Perrigo (Opill), Domino’s, Novartis, and the U.K. National Health Service, among others.

The agency also continues to innovate with other global solutions, such as:

• Industry by HAVAS Red – strategic end-to-end communications for B2B engagement

• Red Impact – a global ESG and sustainability expertise solution

• Health by HAVAS Red – focused on health and wellness communications

• Peaks – award-winning multichannel executive branding solutions

• Red Connect – B2B content marketing practice

With the rebrand to HAVAS Red Kenya, the agency is better positioned than ever to support East African brands in telling their stories with creativity, authenticity, and purpose.