Rihanna is bringing her Fenty Beauty cosmetics brand to Kenya
Barbadian
singer-turned-fashion mogul Rihanna has announced that she is finally bringing
her global cosmetics brand ‘Fenty Beauty’ to Kenya.
Rihanna,
in social media posts on Tuesday, said Kenya is among a host of African
countries that will soon receive stocks of her ‘Fenty Beauty’ and ‘Fenty Skin’
products.
“I’ve been waiting for this moment!! @fentybeauty & @fentyskin are
finally dropping in AFRICA!!! Botswana,
Ghana, Kenya, Namibia, Nigeria, South Africa, Zambia, Zimbabwe...we comin at ya
May 27th and that’s just the beginning!!! #FentyAfrica,” she
wrote.
Forbes
magazine last year announced that the 33-year-old pop star is a billionaire,
estimating her net worth then to be $1.7 billion
(approx. Ksh.197 billion), making her the wealthiest female musician and the
second-richest woman in entertainment behind Oprah Winfrey.
Forbes, then, also estimated Fenty Beauty alone to be worth
$2.8 billion (approx. Ksh.324 billion).
In 2018, the makeup brand, was generating more than $550 million (approx. Ksh.63 billion) in annual revenues, earning more than Kim Kardashian West's KKW Beauty, Kylie Jenner's Kylie Cosmetics and Jessica Alba's Honest Company.
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