Twitter is now showing how many people view your tweets

The Elon Musk-owned platform introduced the feature for web and mobile (iOS and Android) users on Thursday, although for mobile users one will need to update their app to the latest version.

View counts will show the total number of times a tweet has been viewed. Under the feature, one will be able to see the reach of not only their tweets but other users’ tweets on the timeline.

Initially, users could turn on account analytics to monitor the “impressions” of their tweets. Now, views will appear next to the replies, retweets and likes count on each tweet.

“Anyone who views your Tweet counts as a view, regardless of where they see your Tweet (e.g. Home, Search, Profiles, Tweets embedded in articles, etc.) or whether or not they follow you. Even an author looking at their own Tweet counts as a view,” Twitter said in a blog post shared on Thursday.

How views will be calculated is that multiple views may be counted if you view a tweet more than once, but not all views are unique.

For instance, you could look at a tweet on web and then on your phone, and that would count as two views.

Musk announced the feature on December 1, saying he wanted to make text tweets like video tweets, which already had view counts. Shortly after the feature went live on Thursday, he said it “shows how much more alive Twitter is than it may seem, as over 90% of Twitter users read, but don’t tweet, reply or like, as those are public actions.”

However, Twitter Circle tweets, and tweets published before the feature was rolled out won’t have the data available.