SHE MEANS BUSINESS| Waithera Ng'ang'a on becoming CEO at 30 and the power of audacity

Waithera, who became a CEO at 30 years of age, credits her success to the audacity to dream big and the discipline to back those dreams with action. Her career has spanned banking, marketing, corporate affairs, and now the agricultural food chain.

Her transition across multiple industries is a testament to her willingness to stretch herself, stay curious, and reinvent as needed. She shares how each pivot expanded her perspective and pushed her toward her purpose.

But Waithera’s story also includes a candid reflection on entrepreneurship — a path she once pursued full-time. She describes it as one of the most challenging seasons of her life, echoing a famous observation by ICT thought leader Bitange Ndemo: “When you lose a prestigious title, the phone stops ringing.”

For Waithera, that reality check underscored the importance of grounding one's identity in something deeper than job titles or external validation. 

Watch the full episode to hear Waithera’s insights on leadership, resilience, and navigating the evolving corporate landscape on Citizen Digital.